The other day, I was working with a client who has an addiction. We were reviewing how he managed to stay addicted – what was his strategy. He told me about this book he read that stated that all of us were hardwired to be addicted. I understood the neurochemical basis for this though didn’t necessarily agree with the author’s premise. Then I thought of those people who are addicted to one thing that society deems as bad and trade it for another addiction that society deems as good. I see examples of these on Facebook all the time when someone who has a food addiction breaks it by becoming an ultra-marathoner. One addition for another. Or take a former drug addict that spends 250 days each year on the road speaking to teens about the dangers of addiction. One addition for another. These new addictions have purpose, they have meaning, they have benefits. And then it struck me – why can’t we get addicted on purpose even if we currently don’t have an addiction to swap? Why can’t we get addicted to success? Why can’t we get addicted to our own progress? Let’s look at how we can use addiction on purpose to help us achieve what we want.
The factors of addiction: